Secretary Rollins builds upon Great American Cotton Plan

U.S. Secretary of Agriculture Brooke L. Rollins visited Giesenschlag Farms in Caldwell, Texas, where she announced two new actions under the Great American Cotton Plan to strengthen support for American cotton producers.

The Great American Cotton Plan, launched in May 2026, is built on four key pillars:

• Promoting Domestic Cotton Consumption.

• Providing Affordable Cotton by Increasing Domestic Dema…